PMI Internet

Professional Marketing International

Archive for the ‘ECommerce’ Category

eBay Will Soon Rule the World

In the past six months, eBay has bought four companies which seem to layout the future of Internet, mobile, and offline purchasing. The most recent was brands4friends, a European-based company whose focus is daily deals and group coupons. Not only does this strengthen eBay’s international presence, but it reaffirms this coupon trend (like Groupon and LivingSocial). Two of their other  [ Read More ]

Treating Customers Poorly for Better SEO

Here’s the short version: A man running an online business (allegedly) intentionally harassed and aggravated customers with the hope they would go online and complain. When these upset customers complained, they would not only include the name of his company (DecorMyEyes) but also keywords and phrases related to his industry. So even though the content was negative – railing on  [ Read More ]

Holiday Sales Show Growth for E-commerce

November is always a big month for shopping, but this Holiday season is yielding particularly impressive stats. E-commerce sales increased by 12 percent in this November compared to November 2009. We’re taking it as a sign that the economy is rebounding, but also that e-commerce is where it’s at for the near future in internet business. I can personally attest  [ Read More ]

Six Things Businesspeople Can Learn From Infomercials

Most of my encounters with infomercials have happened when I’ve been ill. Why else would I be up late enough to actually watch one? After about two o’clock in the morning, the TV options narrow to half-hour “programs” about diet pills, exercise programs, zit medicine, a blanket with sleeves (like I would wear that to a football game) or a  [ Read More ]

Should I Use PPC to Drive Traffic to My Site?

Traffic is like the currency of the internet. The more traffic a site has the more power it has. Building a website that get s consistent traffic is difficult to do without help and impossible to do without a strategy. Organic traffic is the most valuable kind of traffic you can have, but it takes years to build and most  [ Read More ]

The Time to Start an Online Business Is Now

First things first: you need to read this article about recent trends in e-commerce. Go ahead; it’s not long. I’ll just be waiting here, listening to some elevator music. Okay, in case you ignored my advice and didn’t read it, here are some highlights: Online sales for the Thanksgiving holiday rose 33 percent. It’s only going to get better for  [ Read More ]

Building Your Website’s Credibility

The internet is a fantastic resource for people that want to do research and buy products. Most people turn to the internet first for information before they make a purchase. The internet’s anonymity is simultaneously a blessing and a curse for web-based entrepreneurs – the fact that they don’t need to be physically available for transactions to happen makes life  [ Read More ]

Target Key Words

Customers and readers look for information on the internet by conducting searches for terms that they want to know more about. As a website owner, it’s important that you try to make it easy for the people that want the products or information you provide to find you. One of the best ways to do this on the internet is  [ Read More ]

Building My Website: Finding a Niche

Let me just start out by saying that I’m no internet expert. I get on the interweb to blog for PMI, read other blogs, and check my email – that’s about it. I’m a writer, so for my job all I have to know how to use is a word processor. On top of that I have a bit of  [ Read More ]

Lessons Learned from This Guy’s Mistake

Ryan Abood sells gift baskets online. His business has done very well thanks, at least in part, to his high ranking on Google’s search engine. GourmetGiftBaskets.com ranks in the top one or two for most of his industry’s keywords. However, something happened a few years ago that changed his business forever. In late 2008, everything was going well for Abood  [ Read More ]

PMI ECommerce Conference

“Here is a sneak peek of a PMI Internet conference.  Attendees of PMI conferences learn how to make money from the best in the business: self-made millionaires that are passionate about what they do and about teaching others how to achieve the financial freedom and independence that they have. “

Article Marketing 101

If you have a web based business, you know how important it is to drive traffic to your website.  One great way to increase traffic to your business is to market yourself through articles.  If you’ve ever been directed to a website like” ezinearticles” or “squidoo” during a web search, then you have firsthand experience with article submission websites.  Most  [ Read More ]

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